
Use pre-orders to increase sales and create a sense of urgency in your ecommerce
When using a pre-order plugin, you can list a product in your shop that isn’t for sale yet but will be launched at a certain date or time. Then, customers will be able to pay for the product to reserve it before it’s available, so they know it won’t be sold out and they will receive the product as soon as it launches.
It is a strategy used by the most popular companies, like Amazon or Apple, because pre-orders are a great way to create a sense of urgency, engage your customers, and get an early cash flow to fund production, advertising or marketing campaigns.
With YITH Pre-order for WooCommerce, you can build an effective pre-order strategy in your shop, push your customers to buy by offering a special discount on the regular price, and choose between requiring an upfront payment or allowing them to pay later when the product becomes available.
With the integration with our plugins YITH Stripe, YITH Stripe Connect or YITH Braintree you can also sell the pre-orders and automatically charge the customer’s credit card only when the product becomes available: no manual payment will be required to the users and everything will work seamlessly.
Enable the pre-order automatically on out of stock products
Automatically enable the pre-order mode on out of stock products. In this way, your customers will be able to buy items temporarily unavailable or out of stock and you will not lose the sale.


Enable the pre-order manually on specific products or categories
Do you need more control? You can enable or schedule the pre-order mode in all products of a specific category or, also, only in specific products of your choice. This allows you to build a pre-order strategy for your new or exclusive items.
Set the pre-order price (and offer a special discount to push users to buy)
We offer a ton of options to manage the pre-order pricing. You can use the same regular price of the product or set a fixed price for the pre-order. Even more interesting, you can offer a fixed or a percentage discount on the regular price for all users who pre-order the item before it is available in the shop. Offering an item with a special price is a powerful strategy to create a sense of urgency and push users to buy.


Manage the products’ availability in an advanced way
For each product, you can choose to set a specific availability date (and optionally a time) by picking a date in the calendar (e.g. “Available on May 15th, at 10 am”), or to set an availability time interval after the user places the pre-order (e.g. “10 days after the pre-order”). However, you can also avoid setting an availability date and end the pre-order mode manually.
Add an extra fee to each pre-order
Ask users to pay an extra fee to pre-order the products and set the value. You can set a global fee for all pre-orders and override it with a different value for specific products.


Offer free shipping to customers that pre-order a product
Do you want to offer an additional incentive to your customers to push them to pre-order? With just a single click, you can offer free shipping for all orders that contain a pre-order product.
Charge the product price upfront
Charge the product cost upfront to avoid the risk of unpaid pre-orders. Don’t worry: users are happy to pay upfront if they can be sure that they are taking advantage of a discount, or that they can get a product that is exclusive or available only in limited quantities.


Enable the “Pay Later” option to ask users to pay manually when the product is available
If you want to offer more freedom, let your users choose the “Pay Later” option at Checkout. Once the product becomes available, they will get an email that informs them about the product availability and redirects them to pay for the pre-order.
Automatically charge the product price on the customer's credit card when the product is available
Thanks to the integration with our plugins YITH Stripe, YITH Stripe Connect, or YITH Braintree you can ask your customers to enter their credit card info and, only when the product is available, the plugin will automatically charge the price on the customer’s credit card. This solution will reduce the percentage of unpaid pre-orders and will make managing pre-orders easier.


Manage pre-orders and pre-order products through the apposite tables available in the plugin
Manage pre-orders and products in pre-order mode with the new tables available from version 2.0. You can easily monitor the status, export the data in a CSV file, enable/disable the pre-order mode, and so on.
A wide range of notifications for the admin and the customers
Automatically send emails to the customers to confirm the pre-order and to keep them updated about the availability date and the pre-order status. The plugin also provides several notifications for the admin to help him/her easily manage pre-orders and products.


Kraig - verified owner
Great Plugin and Great SupportWe came across a very rare edge-case issue and YITH was able to quickly find the issue and resolve it. No software is perfect, but what separates the good from the bad is how it's dealt with. Highly recommended!
Martino L. - verified owner
El mejor!He probado varios plugin antes de encontrarme con esta opción y la verdad es que me ha resultado! No he tenido problemas con mi sitio y he podido configurarlo fácilmente.
Fatima R. - verified owner
ÚtilHasta el momento ha cumplido con los objetivos por lo que lo compré. Un poco costoso para mí pero supongo que lo vale.
Sophie - verified owner
Not as good as it has the potential for; therefor not as useful as I needed it to beChanges that would make this product more feasible for my website, all of the following being able to be done from the individual product page pre-order tab (or via bulk edit):
1) Drop-down/check box in pre-order panel to add the item to a preorder category or tag (of which this too should be customisable so we can add/remove as many as needed, as I do different preorders for multiple brands)
2) Add preorder banner/product label to the catalogue view. This should be customisable in colour, font, size, and text.
3) Be able to easily edit font and size of the date/availability labels that appear on the listing, currently it is excessively large and looks incredibly awkward on my website.
4) Be able to edit the text that accompanies the availability date; for example change it to "this item ships after x-date" rather than "available at x-date" as some of us who run preorders do not lock in specific dates and times due to covid mail delays.
5) The "for sale date UTC" functions appears to be exactly the same as "availability date label" in the pre-order tab; I don't know why I'm being shown both as I can differentiate the differences of function.
6) Be able to set INDIVIDUAL TEXT for the product item on catalogue view; for the product listing; for the cart/checkout/customer invoice.
7) Be able to SAVE all of the above settings under a custom option, so that it can be added into multiple products either in bulk edit, or by selecting the option in the pre-order tab etc. This would allow to put multiple products up into and out of a preorder so quickly. The saved preorder settings could be added/altered in another section (similar to say, the sections for product attributes or categories).
These would make the perfect plugin!!!
Overall this initially seemed helpful but I found it does not save me time in creating pre-order listings. The text is big/clunky/awkward although currently all that can be easily changed without coding is the font colour. No product labels are available to view on catalogue, just more text which is helpful to have YET it can't really be edited as necessary to be appropriate for both catalogue/page and cart. For example I want the option to have text on catalogue view that says "preorder me now!", the text on the product PAGE to say "this is a final sale item that ships by April 25th" and on the cart/customer invoice to say "a final sale, preorder items that ships by April 25th".
I will likely request money back for this plugin as it has potential, but is no where near customisable for those of us who run multiple preorders regularly.
Alessandra
Hi Sophie,
and thanks for your review!
We understand our plugin didn’t meet your expectations, yet, some of the features you described are already available or could be fulfilled with the help of our developers (points 2, 3, and 4, for example). They asked for further information about your requirements when replying to your refund request since they made themselves available to assist you with some of your needs. Also, other options will be added to the upcoming plugin version, so we would have been happy to check with you any possible solution through our support desk if you wanted to. :)
Natasha Yates - verified owner
Support that truly helpsI had no clue this plugin existed, I was just starting with my shop and only by describing my needs the support oriented me towards the best solution. Now I am effortlessly managing pre-orders for my business:)