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Welcome back to our WooCommerce Guide! In the previous chapter we finished going through the settings in the products tab, today we explore the tax options. This section is very important: if you’ve just started your online business, you can’t afford to risk tax issues. Go to WooCommerce > Settings > Tax > Tax Options […]
Every single seller, from oil tycoons to lemonade kiosks, know that the first and most important thing for their business is to have customers. That’s why we invest time and money in marketing campaigns that might spread the word about our stores, often ignoring one important element: if new customers are important, then regular customers […]
The courage of exploring new paths is required for many things in life, including marketing. But experimenting often means taking risks and investing money in activities that may not pay you back. That’s why it’s wise to use all those strategies that already proved to be effective before running any unnecessary risk, learning from those […]
Every seller has three main goals: attract customers, sell products and encourage customers to make a second purchase (and a third one, and a fourth one…). What if I told you there is a way to reach all these objective at once? Wouldn’t that be incredible? In this article I’m going to talk about flash […]
The internet made it possible for sellers to reach customers anywhere in the world but it also made human contact a lot colder and detached, since every order is processed automatically and there is no dialogue between the seller and the buyer. This is why, as I’ve stated in previous articles, improving our relationship with […]
Welcome back to this guide on how to install and configure WooCommerce for your online store. In the previous chapter I went through the handling and configuration of your stock, but other than physical products, you may also want to sell virtual ones. Let’s now see how to properly configure the downloadable items section in […]
Obtaining your customer’s trust is an essential step for every seller since: no trust > no sales. There are many things we can do for this purpose, but none is more valuable then a SSL (Secure Sockets Layer) certificate. The SSL security protocol allows secure online data transfer, since the connection is directly established between […]
Time is money. We heard this sentence so many times we are now used to its sound and hardly stop and think about its meaning. Actually time is way more valuable then money, since it’s not possible to have it back once you have spent it. Well, this article is not about philosophy or spirituality, […]
It’s hard to imagine our life without social networks. Whether it’s for work or for fun, almost 1 and half billion users are active on facebook every month on an average time of 40 minutes each day for American users. Forty minutes might not seem long, but considering the average time users spend on a […]
Sooner or later every student find themselves wondering: “How is math going to help me in real life?” Well it does help! How will they be able to calculate how much money they are saving on a £50 shirt that’s on a 25% off discount, then? Jokes aside, we are so used to see discounts […]
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