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How to increase sales using pre-sale queries

In time, most people are changing their activities from a physical store to a digital one, and this process always implies the risk of a colder, more distant kind of relationship with customers, with less human touch. This change has both benefits and risks, for instance: customers of a real life store who have doubts […]

From WooCommerce to Mailchimp: how to use email marketing to increase the conversion rate on your online store

We often underestimate the potential of Email Marketing for online stores, thinking it’s obsolete and rather considering new and innovative strategies to increase activity on our store. The truth is that Email Marketing, although it’s a dated system, it is still an effective way of handling your promotional needs, because of a few simple points: […]